Dr. Zafrani’s website provides valuable information on cancer prevention, procedures and care for women. The purpose of the Web design was to take off some of the gravity of the subject and to create harmony and confidence in Dr. Zafrani’s practice. We sought to create a positive view of the problem because the psychological adjustment of the patients is part of its solution.
We developed a design and selected shapes and colors having an optimistic effect on viewers and giving them aesthetic enjoyment. Together with the intuitive navigation, the user-friendly organization and the easy accessibility to any desired point on the website the design enhances the sense of professionalism and care and creates trust in patients.