LOGO DESIGN AND PRESENTATION DESIGN - IomTnetic
Iomtnetic
Logo Design – Neda Vassileva
Graphic Design – Maria Burgelova, Maria Yordanova
Pitch Deck Design – Maria Yordanova
The company focus on developing platforms that allow healthcare providers to collect and analyze data from medical devices, and provide actionable insights that can improve patient outcomes. These platforms use advanced analytics and predictive modeling to identify patterns and trends in patient data, and provide security.
Our goal was to create for iomtnetic visually appealing, informative, and engaging presentation, with a clear focus on the unique value proposition of the company’s product. We focused on:
– clear and attention-grabbing headline that conveys the core message of the presentation;
– use high-quality visuals, such as images, infographics, and charts, to illustrate key concepts and data points;
– visuals relevant to the content and help to reinforce the message of the presentation;
– a consistent color scheme and typography to create a cohesive look and feel;
– customer product examples to demonstrate the real-world impact of the company’s product;
– data and statistics to support the company’s claims and demonstrate its expertise in the field.
“
It’s not just about being better. It’s about being different.
You need to give people a reason to choose your business.
Bill Gates
PRIMARY GRADIENT
Blue #008AFB
Blue #001C66
SECONDARY COLORS
Blue #001C66
Grey #EBEBEA
When choosing a color palette for the presentation design, we considered the values and goals of the company, as well as the nature of the industry.
Blue: Blue is a calming color that is often associated with trust, reliability, and intelligence. It can be a good choice for an IoMT company, which is focused on healthcare security and requires a high level of trust and reliability from its customers.
White: White is a neutral color that we used to create a clean, modern, and professional look.
Grey: A versatile color that we used for a sophisticated and elegant look.
We wanted to design a logo for Iomtnetic with the best symbols that communicate the company’s mission and values while being visually appealing and memorable. The key elements incorporated into the logo are:
Cross Mark and a Heart. These symbols communicate that the company is involved in the healthcare industry and focused on improving patient outcomes with a certain level of personality.
The Iomtnetic logo have a clean and modern design. It is visually appealing and easily recognizable, even when scaled down to small sizes. The logo involves the intersection of healthcare and technology. This communicates the company’s focus on innovation and cutting-edge technology.
We designed a set of visually appealing and easy-to-understand icons, while also accurately representing the product. Icons are simple and easy to recognize. Avoiding using too much detail or unnecessary complexity we made them easy to perceive at a glance.
Roboto has a dual nature. It has a mechanical skeleton and the forms are largely geometric. At the same time, the font features friendly and open curves. While some grotesks distort their letterforms to force a rigid rhythm, Roboto doesn’t compromise, allowing letters to be settle in to their natural width. This makes for a more natural reading rhythm more commonly found in humanist and serif types.
The Roboto Project is held by Christian Robertson.
San Francisco is a neo-grotesque typeface made by Apple Inc. It was first released to developers on November 18, 2014.
It is the first new typeface designed at Apple in nearly twenty years and has been inspired by Helvetica and DIN.
Aesthetical sans-serif fonts used in applications typically have a modern, clean, and minimalist appearance. These fonts are preferred in user interfaces, such as menus, buttons, and headings, because of their legibility and readability. We wanted to use aesthetical sans-serif fonts for presentation design because of their simple and sleek appearance, which is easy to read and complements the overall design of the product application.
Has a strong passion for typography and emerging technologies, skillfully combining artistic design with the latest digital innovations. His enthusiasm for modern tech trends is actively shaping projects with unique and innovative perspectives.
Introducing Bella, our recent graduate in graphic and web design!
She brings youthful energy and fresh ideas to our team, showcasing qualities that promise innovation and a bright future in the world of design.
With a keen eye for detail and an unmatched ability to enhance our projects, she’s the driving force behind our creative success.
Boris is a seasoned designer who effortlessly transforms ideas into captivating visuals, and swiftly grasping tasks, all while infusing each project with his remarkable ability to bring concepts to life.
With a remarkable eye for detail and a crisp style that elevates every project, Lora brings a fresh perspective and a perfect fit for our creative crew.
Her dedication to perfection matches her craft enthusiasm.
Bozhidar is a Graphic Designer whose creativity knows no bounds! He seamlessly blends his vivid imagination with contemporary
trends. Besides his flair for design, Bozhidar is a major tech buff, always keeping an eye out for the newest innovations and their potential influence on the creative landscape. Every project he undertakes is an exhilarating journey filled with enthusiasm. He approaches each challenge with an infectious smile and boundless passion.
Mimy’s been navigating the dynamic world of design for over ten years. Her artistic background has made her a true chameleon, adapting her talents to any design field she enters. Away from the screen, she is soaking into visual arts, swaying to musical beats, or diving into a sci-fi novel. We can feel these vibes in her work, and it’s inspiring! Mimy’s unique blend of creativity and neatness has made
her an invaluable asset to our team.
Val is our in house dynamo! Often referred to as ‘our bee’, she buzzes with creativity, dedicating herselfwholeheartedly to every project. With a special knack for crafts, she truly shines when it comes to video and animation, complemented by her flair for 3D. Always on the lookout for the next tech innovation, Val is perpetually
expanding her horizons. She’s the beacon that lights up our studio
with her infectious energy and positivity.
Maria boasts over 25 years of expertise, spanning design, marketing, and management. Beyond guiding the business and steering the creative team, she has a knack for narrating human experiences through the hues of the Pantone color chart. When it comes to innovative and out of the box concepts, Maria is our beacon. As our chief designer and creative guru, she’s immersed in the intricate details of design and the vibrant dance of colors. She’s not just about pixels and palettes though; nature beckons to her. With a fondness for outdoor escapades, she has a particular soft spot for bees tending to her beehives with as much dedication as she does her designs. Dog tales? They pull at her heartstrings!
Vasil is a seasoned and multifunctional designer with over 15 years under the belt, masterfully shaping both digital and print media. Vasil’s heart beats for nature. An avid traveler, he’s not just skimmed the surface but deeply explored the Amazon, immersing himself in the rich cultures and wonders. His journeys give hin unique perspective, which often shines through in his work. Whether in hte studio or trekking through rainforests, Vasil lives and breaths creativity and exploration.
